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Are you standing in front of your wardrobe and wondering who you really are and how you can best express yourself? The answer lies in your personal clothing style, which reflects your personality and preferences. In this article, you will learn how to discover your individual clothing style and you can perfect.
Why is clothing style important?
Dressing style is more than just an outward expression. It is a form of self-presentation that allows you to show your uniqueness. Your fashion style sends signals about your personality, your preferences and even your mood. So it's not just what you wear, but how you wear it and why. Anna Wintour, Karl Lagerfeld and Steve Jobs have even managed to turn their personal style into a brand .
Self-reflection: Who are you really?
Before you define your clothing style, it is crucial to know yourself and your needs well. First, think about which colors, patterns and styles appeal to you and which outfits you feel most comfortable in. It can be helpful to determine your color type and find out which tones emphasize your natural charisma. Also think about which cuts and fits flatter your figure and which materials you like to wear on your skin.
Also reflect on which activities and hobbies are important to you, as they can have a big influence on your fashion style. For example, if you lead an active lifestyle and are on the go a lot, a practical and sporty style could suit you well. If, on the other hand, you love nature and a sustainable lifestyle, natural fabrics and timeless, long-lasting designs could be just the style for you.
Your everyday life also plays a role: Think about what demands your professional environment or special occasions place on your wardrobe. Personal values and ideas about fashion, such as sustainability, comfort or a love of experimentation, are also important in developing your individual style. In the end, it's about feeling authentic and confident in your clothes, because that's the only way your style will really become your personal expression.
Step-by-step guide: How to find your clothing style
Analyze your wardrobe
The first step to finding your style is to look in your closet. What items do you wear regularly? What is just hanging around unused? Ask yourself the following questions:
- Which colors dominate my wardrobe?
- Which cuts and materials do I prefer to wear?
- Which items of clothing do I feel particularly comfortable in?
Consciously sort out and make room for pieces that support your future style.
Find your sources of inspiration
The world of fashion offers an almost inexhaustible wealth of sources of inspiration that can help you discover and develop your personal style. Search fashion magazines, online platforms or social media such as Instagram , Pinterest and TikTok for outfits and trends that you like and that appeal to you. Create a digital or physical pinboard with pictures of looks that inspire you - be it the combination of colors, cuts or accessories that you find exciting. This collection will help you recognize patterns and preferences that can be useful in defining your own style.
Don't just pay attention to celebrities or influencers, but also to people in your immediate surroundings. Observe how friends, colleagues or strangers dress and which outfits look particularly harmonious on them. Inspiration can lurk anywhere - be it in architecture, nature or everyday encounters. Often it is the small details - such as a well-chosen accessory or an unexpected color combination - that can trigger your creative process.
Be open to different influences and be inspired by different styles. Fashion is a living art form that is constantly changing and you have the freedom to choose from a wide spectrum and create your own unique style. It's not just about following trends, but combining them with your personal touch and thus finding your individual expression.
Choose your color type
Your color type can help you tremendously in finding out which colors and styles really suit you and emphasize your natural beauty. Colors have an amazing effect on the overall impression of your outfit - they can enhance your charisma, make your eyes shine and give your complexion a healthy luminosity. When you wear colors that perfectly match your color type, your entire appearance appears harmonious and balanced, which has a positive effect on your self-confidence and your style.
Each color type has certain nuances that are particularly flattering and bring out your natural beauty. By choosing the right colors, you can take your outfit to a new level while still remaining stylish and authentic. Our color type guides offer you an extensive selection of over 100 colors specifically tailored to your color type - from clothing to accessories. You will also receive helpful makeup recommendations that perfectly complement your look. This way you can ensure that you always choose the colors that emphasize your type and give you a radiant, fresh look.
The most important clothing styles at a glance
Each clothing style has its own character and is suitable for different occasions and personalities. By exploring different styles, you will get a better feel for what suits you and what you feel comfortable in. For example, some people are particularly drawn to the classic style, which is characterized by timeless cuts, high-quality materials and a neutral color palette. Others love the boho style, which impresses with flowing fabrics, playful patterns and a natural, calm look.
Getting to know the different styles not only helps you choose individual pieces, but also enables you to build a wardrobe that supports you in all situations. Whether in the office, in your free time or on special occasions - by examining your personal style, you will find the right looks more quickly and can ensure that they fit your lifestyle. Ultimately, finding your style is a process that allows you to continually discover new things and authentically develop your look.
The classic style
The classic style is timeless, elegant and emphasizes simple, well-cut clothing in subtle colors such as black, white, gray and beige. With clear lines and high-quality materials such as wool, cotton and cashmere, the look always appears classy and sophisticated. Characteristic items of clothing are perfectly fitting blazers, pencil skirts and fabric trousers that can be combined in many different ways. Simple blouses, classic coats and leather shoes are also part of the basic equipment of this style.
Accessories are used discreetly: a simple watch, pearl earrings or a fine leather bag complete the classic look without overloading it. This style is particularly suitable for professional occasions and people who want to make a serious and well-groomed impression, but also for more formal leisure events such as dinner parties or visits to the theater. A major advantage of the classic style is its longevity: well-chosen pieces remain fashionable for years and can be worn in many different ways, which also makes the style attractive in terms of sustainability.
Typical clothing items: blouses, suit trousers, loafers, blazers.
Tip: Combine classic pieces with modern accessories to freshen up the look.
The casual style
The casual style is suitable for everyday use, comfortable and relaxed - ideal for anyone who values comfort and style in everyday life. The focus here is on comfortable clothing that looks fashionable and uncomplicated at the same time. Typical basics such as jeans, T-shirts, sneakers and knitted sweaters not only offer comfort, but can also be effortlessly combined with one another and adapted to different situations.
In addition, oversized shirts, comfortable jogging pants, cardigans and light jackets are also ideal for giving the look a casual but still stylish touch. In terms of color, the casual style remains flexible and versatile: from neutral tones such as white, black, beige and gray to vibrant colors and subtle patterns, everything is possible.
Accessories such as caps, backpacks or casual bracelets can complete the outfit and give the look a personal touch. For cooler days, light down jackets or weatherproof parkas are also popular additions to the casual style. This style is perfect for relaxed activities, from visiting a café to strolling around town, and combines fashion freedom with functional comfort.
Typical clothing items: jeans, t-shirts, flat shoes, oversized sweaters.
The romantic style
The romantic style is feminine and playful and relies on delicate details that give it a gentle, dreamy look. Soft fabrics such as chiffon, silk and lace underline the romantic look and create a light, flowing silhouette. Ruffles, flounces and fine embroidery are typical embellishments that give this style its charming touch and reflect the attention to detail.
The color palette is characterized by soft pastel shades such as pink, lavender, cream and light blue, complemented by delicate floral patterns or polka dots, which give the outfit a playful yet elegant effect. Flowing dresses, A-line skirts and blouses with delicate puff sleeves are typical items of clothing that characterize this style.
Accessories such as pearl earrings, delicate necklaces and hairbands with subtle patterns complement the romantic look without overloading it. Romantically decorated handbags and ballerinas or sandals also go perfectly with it. The romantic style is ideal for special occasions such as weddings, dates or summer parties, but is also suitable for everyday wear for anyone who feels comfortable in soft and delicate colors and wants to emphasize their feminine side. This look radiates warmth, lightness and a touch of nostalgia and is made for people who love beauty and playfulness.
Typical items of clothing: dresses, skirts, blouses with ruffles, fine fabrics such as silk and chiffon.
The boho style
The boho style, inspired by the hippie era of the 60s and 70s, combines an unconventional, freedom-loving aesthetic with natural materials and casual silhouettes. This style is characterized by relaxed, flowing clothing, warm natural tones and a variety of playful accessories. Wide maxi dresses, fringes and ethnic patterns are typical, which give the boho look its characteristic liveliness and ensure an effortlessly stylish overall appearance. Crochet and lace fabrics as well as batik patterns and floral designs are also often integrated into the boho style, which provide an additional touch of individuality.
Colors like olive green, earth tones, rust, mustard yellow and warm blue tones dominate the palette and harmonize wonderfully with the natural, relaxed look of the style. Layering is another important element: loose cardigans, kimono-like tops or flowing capes can be worn over dresses and skirts and emphasize the airy, casual look.
Accessories also play a central role in the boho style. Long necklaces, braided belts, wide hats, large earrings and fringed bags complete the look. Materials such as leather, wood, feathers and shells give the accessories a natural and rustic charm. The boho style is ideal for festivals, beach holidays or relaxed summer days and appeals to anyone who values individuality and natural beauty. With its casual elegance and cultural influences, the boho style is an expression of freedom and creativity.
Typical clothing items: maxi dresses, fringe jackets, hats, sandals.
The sporty style (athleisure)
Sporty and functional is the athleisure style, where sportswear is elegantly suited for everyday wear. Leggings, hoodies and sneakers form the basis and are often combined with stylish accessories such as baseball caps, belt bags or high-quality sunglasses to give the look a fashionable touch. Athleisure combines comfort with style and creates a look that is suitable for both the gym and everyday life.
In addition to the basics, slim-cut sweatpants, cropped tops, sports bras and casual sweatshirts are also typical elements of this style. These are often combined with jackets or coats that give the look an additional sophistication, such as leather jackets, oversized bomber jackets or even trench coats. The color palette ranges from neutral tones such as black, gray and white to vibrant accent colors such as neon, pastel shades or contrasting color blocks that make the outfit appear more dynamic.
The quality of the materials plays an important role in the athleisure style: high-quality, breathable fabrics such as nylon, lycra and cotton blends ensure a comfortable fit and are functional at the same time. Jewelry is usually used discreetly, for example with simple earrings or fine bracelets, to emphasize the sporty elegance of the look. The athleisure style is perfect for anyone who wants to express their active lifestyle in a fashionable way and is looking for a look that is flexible, comfortable and trendy at the same time - ideal for running errands, traveling or casual meetings with friends.
Typical clothing items: leggings, hoodies, sneakers, tank tops.
Most people find themselves in a mix of different fashion styles and adapt their clothing depending on their mood, occasion and personal taste. It is important that the chosen style underlines their personality and expresses authenticity.
Pay attention to your well-being
Your personal clothing style should not only be aesthetically pleasing, but also increase your well-being. Make sure that the clothes you choose are comfortable and underline your personality. If you feel comfortable in your clothes, you radiate self-confidence.
Fashion style tip: Think about which materials and cuts suit you best. It is helpful to know your individual body type. Test different textures and find out which ones feel comfortable on your skin.
Discover your style with our Capsule Wardrobe Guide
Once you've figured out your style, the next step is to optimize your closet. With a capsule wardrobe, you can create a small but versatile wardrobe that fits your style exactly and lets you quickly find the perfect outfit every morning. Our capsule wardrobe guide will help you build your own closet step by step and save more time, money and stress by making conscious choices. Try it out and be surprised at how much easier it becomes to find the right look every day!
Conclusion: Find your clothing style and stay true to it
Your clothing style is not just an external shell, but a creative form of self-expression that allows you to make your personality visible. Use it to show the world who you really are and what makes you who you are. Your individual fashion style is the key to a confident and authentic appearance that gives others an insight into your values, preferences and lifestyle. Fashion offers you the opportunity to experiment with colors, shapes and materials and thus constantly discover new facets of yourself.
A unique style doesn't have to follow trends - above all, it should suit you and express what you want to embody. If you feel comfortable in your clothes, you automatically radiate self-confidence and authenticity. Allow yourself to develop and refine your style over time, because fashion is a journey that evolves with you. Discover, love and live your own fashion style and show the world a piece of your uniqueness with every outfit choice!
